We’re excited to launch CiViC 180. Traditional practice in economic development has been turned on its head with the Great Recession. In California, funding streams from Redevelopment Agencies were eliminated. Elsewhere, state and local revenues were battered by sinking property values. The use of incentives has also fallen under intense scrutiny as the long run ROI of incentives is being questioned.
At CiViC 180, we’re going back to basics — real economic vitality comes from a healthy local business community. We believe that communities need to focus on retaining existing businesses, support the growth of small and emerging growth companies and help business be successful in a global economy. Based on our experience, we offer a series of programs to address those needs. We support those with viral marketing and fundraising strategies.
We will use this blog to highlight best practices. We look forward to having a dialogue with you, so please add your comments!
Bob Maples and Chris Lynch